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Selected work

Casual Products

Product ownership across live mobile titles and an early PC prototype — from AI-powered interactive fiction to MMORPG LiveOps to a co-op narrative experiment.

Love Eden: Interactive Stories

Senior Product Owner · 2025 – Present
4.4 ★
Rating
100K+
Downloads
11.4K
Reviews

Own end-to-end delivery for this AI-powered interactive fiction app. Set up Jira and backlog operations from A to Z, and built an 8-stage content production pipeline — design, writing, implementation, art, QA, and build — tracked across 54 characters and 770+ live episodes. Reworked the subscription model and shipped features targeting retention and ARPU, backed by A/B testing and KPI reporting.

Royale Online (MMORPG)

Byte · Senior Product Manager · 2024 – 2025

I led the product roadmap and execution for a B2C mobile app focused on user retention and engagement. I managed feature releases and operated live events through agile sprints, aligning design, development, and marketing teams. Using behavioral analytics and cohort data, I improved onboarding flows, optimized monetization strategies, and fine-tuned in-app economy balance. I also oversaw LiveOps planning and performance monitoring to drive continuous user interaction and revenue growth.

6 Cube Mystery

Unipoly Games · Product Owner & Team Lead · 2024
Prototype

Led product development and cross-functional execution for a PC co-op horror escape room game. Oversaw sprint planning, milestone tracking, and stakeholder alignment; collaborated with design and narrative teams on level structure, game economy, and scripted interactions. This multiplayer narrative experience was built with a story-first approach, integrated with a parallel short film for cross-media storytelling — I contributed to product direction, player flow, and progression design, and coordinated deliverables across game and film teams.

Coin Chef

Fortune Mine Games · 2022 – 2023
4.7 ★
Rating
1M+
Downloads
25.9K
Reviews

Owned LiveOps for Coin Chef full-time — designed and ran live event packages on a recurring basis, driving engagement and monetization through the game's social slot mechanics, sabotage, and raid loops.


✉ Get in touch Copied — zeyneptokg@gmail.com ✓ | LinkedIn
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